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Fatpipe was asked to generate a company name and identity for a new company specialising in bespoke jewellery. Fatpipe devised the name ‘Enticier’ - a play on the word ‘entice’ and ‘ice’ (meaning diamonds). The ‘e’ mark is taken directly from the designer’s signature. The brand look of the marketing material was based on stunning photography which presented the product in an evocative and imaginative way.



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