About Us


  • Overview
  • The Team
  • Special Projects

Fatpipe means “broad band communication” - we are a lateral thinking company that offer totally integrated brand management from company and brand naming, through PR and marketing, to the delivery of printed and e-commerce collateral.

From the initial brief, we create the most appropriate form of communication for the client by getting involved at a very detailed level in the company or organisation's core values and strategies. We often form the marketing brief in conjunction with the client and pride ourselves in working in total partnership with the client project team. 

Fatpipe is based in the heart of East England, ideally located to service clients nationally and internationally. We are involved in projects for all sectors and sizes of business. We are equally comfortable working with public sector clients, Blue Chip companies, SMEs and start-ups, for whom we can also offer trademark and patent advice in association with our top Cambridge based patent lawyer. Fatpipe have extensive experience within the following disciplines:


  • Advertising: across the full media mix
  • Company and product naming
  • Brand identity and implementation
  • Marketing Literature
  • Stationery
  • Exhibition Design
  • Events production
  • Multi-media design
  • E-commerce
  • Direct Marketing
  • Packaging Design
  • Point of Sale Design
  • Large scale, high quality catalogues
  • Marketing strategy
  • PR
  • Research


The two directors co-ordinate and police the brand across all required communication channels using our network of up to 40 approved specialist sub-contractors that have worked for Fatpipe over the last ten years plus. This enables Fatpipe to offer the client a focused service, tailor-made to the client’s specific requirements, without charging the larger agency fees usually associated with this level of service.


The directors of Fatpipe are:

Deborah Gannon - Director of Projects, BA(Hons) Visual Communication

Deborah is the key client contact throughout the course of a project and project manages the whole process. Deborah started her career as a graphic designer working in various London consultancies for six years on accounts such as BMW, Dunhill, the Menzies Group, RBOS and Nat West. She then joined the Design Council as a Design Consultancy Officer, working on BS5750 accreditation as well as managing the design register. She then joined Metropolis Design Group in London W1 as Client Services Director, where she directed and project managed mainly high street accounts such as Safeway, Debenhams, Argos, Littlewoods and BHS for six years. At Metropolis she headed up a project management and production team of 20 people. In 2000 she joined Fatpipe as Director of Projects. 

Paul Gannon - Managing Director and Creative Director

Paul is the lead designer and art director for projects. After training at the London College of Printing, Paul worked as a design consultant for various top London design consultancies including Pentagram, Saatchi & Saatchi, Ogilvy & Mather, DDM Advertising and Butler Cornfield Dedman. He then set up his first design consultancy in 1982. In 1999 he rebranded his company as Fatpipe. Paul has fulfiled lead design roles for clients in the commercial sector such as BA, BT, Rolls Royce Aerospace, Virgin, France Telecom and the London Underground. Over the years he has worked extensively on creative design and strategy for the government sector including clients such as CENTEC, East London Centre, Focus Central London, CEME (Centre for Engineering and Manufacturing Excellence) Gateway to Industry and Gateway for Business in Thames Gateway, GLE, Kingsland Skills and Enterprise, LSCs throughout the Eastern Region, the LDA, the Scarman Trust, Study London and the UN.

Fatpipe also offers independent, tailor-made business modelling and strategic planning to help support and grow your business.

For more information please contact us.


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